Dallas AAF 2020 Addy Awards – Groove Jones Wins 6 Awards
The American Advertising Awards are the largest advertising awards program in the United States. Renowned judges from around the nation judge the local competition to determine who receives the honor of Gold, Silver, and Bronze ADDY Awards. Groove Jones is thrilled that our work received 6 Addy Awards this year (1 – Gold, 2 – Silver, 3 – Bronze).
Clients we worked with directly and want to highlight are Constellation Brands – Corona SBU Team, Givaudan, and Salesforce. We want to thank our Agency partners 3Headed Monster (Client: CTRL) and Johnson + Sekin (Client: Baylor University) for selecting Groove jones as your production partner.
We celebrate this year’s Addy’s with our agency partners and client’s who desire to create award-winning work.
ONLINE AND INTERACTIVE – GOLD
Category: Virtual Reality
Client: Givaudan
Title: Givaudan Virtual TasteTrek Citrus
Agency: Groove Jones
Case Study – https://www.groovejones.com/givaudan-virtual-tastetrek-citrus-vr-tool-for-citrus-flavour-creation/
ONLINE AND INTERACTIVE – SILVER
Category: Branded Content & Entertainment for Online/Interactive
Client: Corona
Title: Corona + UT Longhorns HULI Sneaker
Agency: Groove Jones
Case Study – https://www.groovejones.com/corona-webar-campaign-for-custom-sneakers/
ONLINE AND INTERACTIVE – SILVER
Category: Virtual Reality
Client: Baylor University
Title: Baylor VR Recruitment
Agency: Johnson + Sekin
Case Study – https://www.groovejones.com/baylor-university-student-recruitment-green-door-ar-portal-experience/
ONLINE AND INTERACTIVE – Bronze
Category: Website-Based App
Client: Salesforce
Title: Up Next in Commerce by Salesforce
Agency: Groove Jones
OUT-OF-HOME & AMBIENT MEDIA – BRONZE
Category: Poster
Client: CTRL
Title: CTRL Poster Blue
Agency: 3Headed Monster
OUT-OF-HOME & AMBIENT MEDIA – BRONZE
Category: Poster Campaign
Client: CTRL
Title: CTRL Poster Campaign
Agency: 3Headed Monster
About the Dallas Ad League
As the voice of advertising, the DAL, which was created in 1908, it became the principal force in the advertising industry, working toward the development and enforcement of a code of ethics that promoted good taste and truth in advertising. Now, a century later, the DAL is still committed to the principles envisioned by its early pioneers.
Fred Johnson, the dynamic and energetic second DAL president, used his extensive printing operations, which also included an advertising agency, to help form advertising clubs in other cities. He also arranged for the DAL’s membership in AACOA (Associated Advertising Clubs of America) which is now the AAF (American Advertising Federation).
The Dallas Ad League is the city’s oldest continuously operating service organization and has been meeting regularly for the past 100 years. The League has set the pace of progress in civic activity while expanding the advertising influence of Dallas throughout the region and the nation. Although the DAL was the first, many organizations that followed, such as the Rotary Club, the United Fund, the Better Business Bureau, and the Salesmanship Club, all had their roots in Dallas Advertising League membership.
Link to Dallas AAF Addy Awards Program – https://drive.google.com/file/d/1CyoB_3KbVNMWsECp-YHE7c4tYrDtUXHG/view