Groove Jones worked with Fiat and their agency, Awesome Sauce Content, on the new FIAT® 124 Spider Abarth and FIAT® 500 Abarth commercial spots in the US market. We supervised the live-action shoot and then provided visual effects and post-production services for the commercial production.
FIAT® Pick Your Poison – 60-second spot
FIAT® Pick Your Poison – 30-second spot
FIAT® Pick Your Poison – 15-second
Client: Fiat USA – https://www.fiatusa.com/abarth.html
Agency: Awesomesauce
ECD: Mark Taylor / Managing Director: Sylvia Versace / EP: Paul Papanek
Post Production and Visual Effects: Groove Jones
VFX Supervisor: Dale Carman / EP: Gary Banks / Post Production Manager & VFX Assistant: Ashton Kennedy / Senior Post Producer: Nicole Stevens / Colorist: Kelly Riemenschneider
Production Company: Wild Plum
Director/DP: Ericson Core / EP: Shelby Sexton / Line Producer: Rob Sexton
Editor: Mike Hackett / Sound Designer: Stephen Dewey/Machine Head / Colorist: Siggy/Company 3
Facebook: @fiatusa
Twitter: @FIATUSA
Instagram: @fiatusa