Groove Jones had the opportunity to work with Fresh Wata to design and develop an interactive 3d animation for their client T-Mobile to highlight the capabilities of their 5G network. The customized interactive experience was designed for product demonstrations at their Executive Briefing Center in Overland Park, Kansas City.
Groove Jones provided the following services as part of the production:
- Design of original animated content.
- The interactive animated video allows the presenter to control the story, select different subjects, and speak or elaborate on a topic.
As for the application design and development, Groove Jones took charge of the following to ensure the application was of high quality:
- App Design, UI, and User Experience
- Storyboarding, Design, and Look Development
- 3D CGI Asset creation, Animation, and Visual Effects
- Interaction Design and Development
- Sound Design
Interactive 3D Animation
When the application is launched, viewers will be met with branded content directly reflecting T-Mobile.
The docent uses a controller to control the video to further elaborate on certain parts of the product demonstration. The demonstration highlights how enterprises are looking to advanced technologies that require more from their respective networks – T-Mobile being the latter.
Viewers will engage and learn from the video and the presenters’ explanation and insight into how T-Mobiles 5G spectrum assets allow flexibility, network solutions and performances, right-sized deployment models, catered business goals, and much more.
The animation moves the camera in and around a city, zooming into the interiors of business buildings to highlight features of T-Mobile’s 5G business capabilities.
More about T-Mobile – https://www.t-mobile.com/
